Neil Patel says about image optimization
You are already optimizing your site for search engines, right? But I bet you aren’t optimizing your images for search traffic!
I know, Google image search only gets a half a percent of Google’s overall traffic. But due to blended search results, images actually get a lot more traffic than that half a percent.
Unlike before, when you search for terms like “golden gate bridge” now, you actually see images of the Golden Gate Bridge on the search listings page. For this reason, it’s important to optimize your images for search engines.
Here’s how you can make your images search engine friendly: